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PACS Database & Fax: FAQs

PACS Canada

  1. What does PACS stand for?
  2. Who is PACS Canada?
  3. How can PACS Canada's products and services help my organization?
  4. What are the advantages in using PACS Canada's Media and Government databases and Web based Fax Management Services?

PACS Canada Databases

  1. How do PACS Canada Databases make things easier for me?
  2. How can I use PACS Canada's Daily Media Database?
  3. How can I use PACS Canada's Community-Trade Media Database
  4. How can I use PACS Canada's Federal-Provincial Legislators Database?
  5. What is the purchase price of the PACS Canada Databases?

PACS Canada Web Fax Management Services

  1. Who can I reach using PACS Canada's Web Fax Management Services?
  2. How do PACS Canada Web Fax Management Services make things easier for me?
  3. How does the Web based Fax System work?
  4. What will it cost me to use the PACS Canada Web based Fax System?

PACS Canada

What does PACS stand for?

Practical And Common Sense

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Who is PACS Canada?

We are professional communicators who've acquired talent, judgement and skills through Journalism and Public-Media-Government relations in both the public and private sectors.

We, like you, have struggled to do more with less -- less money, less time.

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How can PACS Canada's products and services help my organization?

PACS Canada's data products and fax services are practical and common sense by-products of our experience, coupled with the understanding that every organization must communicate in a timely and effective manner.

Your reputation depends on timely, accurate and useful information. PACS Canada products and services are designed to help you do this.

The Media, for one, has little sympathy for budget or personnel issues that might beset a communication branch and its ability to meet their needs. Nor will the Media or Government, for example, hold off doing a story or making a decision while you struggle to put together your communication strategy, tactics and execution.

The PACS line of products and services ensures the timely delivery of your message and your ability to quickly follow-up with your target audience.

With PACS Canada's products and services you can put time and money on your side!

You may not be able to predict all of your future communication needs, but you can always prepare for them.

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What are the advantages in using PACS Canada's Media and Government databases and Web based Fax Management Services?

Every day, thousands of communiqués are sent. And - because of poor targeting, hundreds end up in the wastebasket.

These tools, used individually or in tandem, are the most effective and cost efficient media and government relation's access and delivery products on the Canadian market.

They are designed for simple use by non-technical users and built with an understanding of how to segment target audiences and reach them on a moment's notice. Their purpose is to ensure you get real returns for your effort and money.

The PACS communication tools are priced to help make certain that an organization, no matter its size - can effectively communicate.

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PACS Canada Databases

How do PACS Canada Databases make things easier for me?

The 3 continuously updated Media / Legislator databases can be quickly and easily downloaded from our web site.

PACS Canada databases can:
1) allow you to quickly put together contact, phone and fax lists
2) allow you to instantly "batch" Emails to the Media or Legislators
3) allow you to put together mailing labels with just a few mouse clicks

Comparing PACS Canada Databases with the competition

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How can I use PACS Canada's Daily Media Database?

The pre-programmed search criteria in the PACS database allow you to easily group media outlets alphabetically, by address, by community, by province, by postal code, by medium, by language, by circulation and target audience. You can then quickly produce a host of "hard-copy" contact products - Emails - Fax - and mailing labels.
(See an example of the PACS Databases in “Form View”)

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How can I use PACS Community-Trade Media Database?

The pre-programmed search criteria in the PACS database allow you to easily group media outlets alphabetically, by address, by community, by province, by postal code, by medium, by language, by circulation and target audience. You can then quickly produce a host of "hard-copy" contact products - Emails - Fax - and mailing labels.
(See an example of the PACS Databases in “Form View”)

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How can I use PACS Canada's Federal-Provincial Legislators Database?

Use the pre-programmed search criteria in the PACS database to easily group your information related to Parliamentarians - alphabetically, by address, by community, by province, by postal code, by language, by House membership, by political affiliation, by caucus, by title and committee membership.
(See an example of the PACS Databases in “Form View”)

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What is the purchase price of the PACS Canada databases?

The databases are part of a yearly subscription to PACS Canada Database and Fax Management Service.
(Click here for price guide)

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PACS Canada Web Fax Management Services

Who can I reach using PACS Canada's Web Fax Management Services?
Using the PACS Canada Web Fax Management Service, you have access to over 3500 cross-referenced fax numbers in approximately 300 Media, Federal and Provincial Government fax lists. Send faxes from any location worldwide.

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How do PACS Canada Web Fax Management Services make things easier for me?

PACS Canada uses a Web based Fax System, dedicated solely to getting faxes out across Canada. The system starts distributing your release / information to the list of outlets you have selected as soon as your document has been inserted into the system.

With PACS Web Fax you will deliver faxes without leaving your desk or tying up your computer for hours.

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How does the PACS Canada Web based Fax System work?

From any computer with access to the web you simply go to our www.pacscanada.com site, and using a passcode you reach our provider, post your release and send at a time convenient to your communications agenda. PACS Canada will provide you with our distribution document that lists all of our specifically prepared Media / Legislator fax lists.

Ease of Implementation and Use
Simply register for the service through PACS Canada and begin faxing. There is no software to download and install. Once registered, customers can go on-line and begin sending faxes.

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What will it cost me to use the PACS Canada Web based Fax System?

The system is "pay-per-use" for yearly licensees to PACS Canada's Database and Fax Management Services.

The total cost of faxing your document the traditional way includes long distance charges, dedicated fax lines, fax machine maintenance, and ongoing paper/toner expenses. Web Fax saves you money by eliminating these costs and greatly reducing long distance charges.
(Click here for examples of pay-per-use costs)

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Comparing...

PACS Canada Databases with the CNW, CCN and Bowden Database


Contents PACS Database CNW Database CCN Database Bowden Database
1. Daily Media Yes Yes Yes Yes
2. Community-Trade Media Yes Yes Yes Yes
3. Legislators Yes No No No
Pre-programmed Features
Create "Contact" reports Yes Yes* Yes* Yes*
Create "Beat Contact" reports Yes No No No
Create "Mailing Labels" Yes Yes* Yes* Yes*
Create "Telephone" list Yes No No No
Create "Fax" List Yes Yes* Yes* Yes*
Email "News release" Yes Yes* Yes* Yes*
Email "Business News release" Yes No No No
Email "Sports News release" Yes No No No
Email "Letter to the Editor" Yes No No No
Email "Op-Ed" article Yes No No No
Email "Legislators" Yes No No No
Fully bilingual product (English/French) Yes No No No


*The full use of CNW, CCN and Bowden Databases involves step-by-step transfer of data to other applications - for example - Word and Excel. In contrast, the PACS Database built-in programming offers quick and seamless searches with pre-programmed applications.

Note: PACS Canada Databases and Fax Services are wholly Canadian owned. CNW, CCN and Bowdens are unilingual products owned by British and Nordic corporate interests.

Can't find the answer you're looking for?
Ask a PACS Canada communications specialist. DataFax@pacscanada.com





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